eMAG (Dante International)
3,191 (2024 data)
approximately 100-300+ employees (~3% of workforce)
3%
Details
eMAG, Romania's largest online retailer, announced an internal reorganization in early April 2026 resulting in approximately 3% workforce reduction. With 3,191 employees in 2024, this affects roughly 100 employees directly, though group-level estimates suggest over 300 affected, particularly in the IT research department. The company cited macroeconomic pressures, decreased consumption, competition from non-EU platforms, and failure to meet financial targets (191 million RON loss in 2024 despite 9 billion RON turnover). Affected employees receive 4 compensatory salaries plus 50% of salary per year of service. Contracts expected to terminate around April 15, 2026. The reorganization coincided with the launch of iZi, an AI-powered shopping agent.